With years of experience in design for the content industry, I have developed expertise in creating concepts for effective content distribution to large audiences. I have a vast experience in developing formats for web, print and mobile.
I have had the honor to serve as the chief editorial designer of Ha'aretz group, responsible for all products in all platforms (print, web and mobile). My responsibilities included creating the graphic concept characterization, navigation logic and usability of a large number of media products, focused on clarity, readability and intuitive flow. 
During my last two years in this position, I led and oversaw the redesign of sections of the printed edition, Haaretz Hebrew website and Haaretz English website and the design of TheMarker Hebrew application for iPad and the acclaimed Haaretz international English application for iPad. 
Currently I am dedicating all my time to my venture Textrayz.
Haaretz for iPad, Dashboard
Haaretz for iPad, Dashboard

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Haaretz for iPad, Dashboard #2
Haaretz for iPad, Dashboard #2

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Haaretz for iPad, Archived Editions
Haaretz for iPad, Archived Editions

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Haaretz for iPad, Dashboard
Haaretz for iPad, Dashboard

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Haaretz international English application for iPad

Haaretz is Israel's leading daily newspaper and the oldest daily in Hebrew. It is generally considered one of the best newspapers in the world.

 

link to the app store

haaretz.com, Story Page
haaretz.com, Story Page

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haaretz.com, Home Page
haaretz.com, Home Page

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haaretz.com, Home Page
haaretz.com, Home Page

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haaretz.com, Story Page
haaretz.com, Story Page

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Haaretz international English Website

 

www.haaretz.com

TheMarker for iPad, TV
TheMarker for iPad, TV

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TheMarker for iPad, Home Page
TheMarker for iPad, Home Page

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TheMarker for iPad, Section Page
TheMarker for iPad, Section Page

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TheMarker for iPad, TV
TheMarker for iPad, TV

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TheMarker application for iPad

TheMarker is the leading financial website in Israel, as well as the financial supplement of daily national newspaper Haaretz. With the philosophy that practically everything boils down to the economy,

 

link to the app store

haaretz.co.il, Home Page
haaretz.co.il, Home Page

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haaretz.co.il, Home Page
haaretz.co.il, Home Page

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haaretz.co.il, Home Page
haaretz.co.il, Home Page

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haaretz.co.il, Home Page
haaretz.co.il, Home Page

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Haaretz Website 

 

www.haaretz.co.il

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Covers 600p9.png
Covers 600p9.png

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Haaretz and TheMarker 
Printed Edition (Covers) 

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Haaretz and TheMarker Printed Edition (Double Spread)